PressBox Articles
Adsquare to Support Unified ID 2.0
Adsquare, the global audience and location intelligence company, will collaborate with Unified ID 2.0 to offer precision and measurement solutions for programmatic media buyers and publishers. Unified ID 2.0 is a new common currency and connective tissue across digital media for [...]
Xandr Expands Leadership Team Across APAC
Xandr, AT&T’s advanced advertising company, announced the appointments of Masatsune Shironishi as managing director, Japan, and Nicole Prior as managing director, Australia and New Zealand, as Xandr continues to invest across APAC. Masatsune’s appointment is effective immediately, Nicole’s role is [...]
FirstPartyCapital Appoints Matt Bennathan As Wult Board Member
FirstPartyCapital, the lead investor in Wult’s pre-seed investment round, is delighted to announce that Matt Bennathan will be joining the company as its representative on the board of directors. Matt brings over 20 years of industry experience to the role, [...]
Eyeota Appoints Chief Operating Officer Marc Fanelli
Eyeota, the leading data partner to global enterprises, today (15 September) announced that Marc Fanelli has been appointed as the company’s new chief operating officer. Fanelli most recently served as the company’s executive vice president of client success and business [...]
Seedtag Raises USD $40m (£29m) Series B Fund For US Expansion
Seedtag, the leader in contextual advertising in EMEA and LATAM, has announced today that it has secured USD $40m (£29m) in Series B funding. Led by Oakley Capital, the funding round - which was also participated in by Adara Ventures [...]
Nielsen Announces Data Collaboration With PubMatic Changing The Way Marketers Transact On Audience Data
Nielsen and PubMatic announced today that Nielsen’s audience data is now available through PubMatic’s Audience Encore™ permitting advertisers to buy premium omnichannel inventory layered with quality data for precision targeting and better performance. Brands can benefit from PubMatic’s extensive reach, enabling [...]
Essence Launches ITV’s Love Island 2021 Series with Picnic’s Swipe Format
ITV has worked with Essence and Picnic to drive awareness for this year’s series of Love Island via their latest social display format. Inspired by popular dating apps, the award-winning swipe format allows users to ‘couple up’ with their favourite contestants [...]
ADvendio Announces Expansion Into The US Market By Appointing Samantha Giaver, Head of Sales, USA
In 2016, Samantha started her time with ADvendio as a key account manager, a role that was primarily sales-focused and allowed her to transition into her new position as head of sales after a move from Chile back to the [...]
Taboola Attains TAG Brand Safety Certification
Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, helping people discover things they may like, today (13 September) announced it has been awarded the TAG Brand Safety Certified Seal from the Trustworthy Accountability Group (TAG), [...]
Channel Factory Receives Certification From kidSAFE Seal Program
Channel Factory, the global brand suitability and ad performance platform for YouTube, has been awarded the kidSAFE+ COPPA Seal, further validating Channel Factory as a trusted partner for top kids brands globally on YouTube. The kidSAFE Seal is an independent [...]
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