PressBox Articles
VIOOH and Atedra Announce Partnership to Supply Digital Out-of-Home Advertising in the US
Atedra, a leading global provider of digital out-of-home (DOOH) advertising solutions, today announced its partnership with VIOOH, a leading global digital OOH marketplace. This partnership gives agencies and advertisers access to inventory on the VIOOH marketplace, including US inventory from JCDecaux [...]
DanAds and Kevel Join Forces to Offer an Enhanced, Integrated Digital Advertising Solution to Clients
DanAds (www.DanAds.com), the Stockholm-based self-serve advertising infrastructure helping businesses large and small cut through to their target audiences with their easy-to-use, cost-effective solutions, today announces its partnership with Kevel (www.kevel.co), a leading provider of ad serving APIs. This collaboration allows [...]
Connexity Revenues Soar 60% YOY as Innovative Solutions for Merchants and Publishers Deliver Differentiated Value
Connexity, the largest independent customer acquisition channel for ecommerce advertiser acquisition and a leading commerce monetisation solution for publishers, is reporting impressive year-on-year growth. "I’m delighted to see the hard work of our teams around the world reflected in fantastic year-on- [...]
NEW ID Selects Ad Platform Unruly as Preferred SSP for Global Monetisation
Global CTV platform NEW ID, a subsidiary of media group NEXT ENTERTAINMENT WORLD, today announced a global partnership with leading ad platform Unruly. NEW ID, which distributes premium South Korean entertainment content (K-Content) on connected TV (CTV) and over-the-top (OTT) platforms across Asia, Europe and the [...]
Payment Solution Providers Losing Out on Millions in New Business Without Strong Digital Marketing Strategy
Tug, a leading digital performance marketing agency, has announced new research which reveals that over half (54%) of UK businesses are planning to change their payments solution in the next six months. Yet many decision makers are unsure of – [...]
Reach PLC Signs Multi-Year Renewal Deal With Taboola and Launches Mid Article Placements
Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced the renewal of its partnership with Reach PLC, the largest commercial national and regional news publisher in the UK which [...]
Lotame Panorama ID Gains Support From Leading Data Partners, Enabling Expanded Data Collection Across the Open Web
Lotame, the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable advertising, today announced 10 leading data partners including digitalAudience, DTScout, and ShareThis will support Lotame Panorama ID, the first global, people-based, privacy-compliant [...]
Zeotap Builds Momentum as Marketing Industry Shifts Away from Cookies
Zeotap, the Customer Intelligence Platform (CIP), has reported 126% ARR growth in 2020 among its latest milestones in growth. Building momentum from its $60.5m (43.5m) Series C fundraising round last year, the company is capitalising on the marketing industry’s move [...]
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