PressBox Articles

• Primis Partners With USA Today For Content Syndication

  4 years ago News

  

  Video discovery platform Primis (a part of Universal McCann and Interpublic Group) has launched a partnership with USA Today (flagship publication of its owner, Gannett) to distribute its content across the Primis network. This partnership will allow Primis to add a [...]

• Hivestack Demonstrates Full Transparency in Data and Financial Controls for its Ad Server and SSP Platform Through SOC 1 and 2 Certifications

  4 years ago News

  

  Hivestack, the global ad tech leader in programmatic digital out-of-home (DOOH) advertising, today announced it has achieved Service Organisation Control (SOC) 1 and 2 Type 1 compliance certifications for its Ad Server and Supply Side Platform (SSP). Hivestack is a full [...]

• New Channel Factory Survey Finds That 69% of Consumers Prefer to Buy from Brands Committed to Socially Conscious Causes

  4 years ago News

  

  A majority of consumers are highly influenced by a brand’s purpose and impacts consumers’ buying decisions and feelings about products, according to a study released by Channel Factory, the global brand suitability and ad performance platform for YouTube. The company [...]

• Seedtag Appoints Three New Members to Strengthen its Leadership Team

  4 years ago News

  

  Seedtag, the leader in Contextual AI in Europe and Latam, has announced the appointment of three new members to its leadership team, following a landmark year which saw it reach record sales revenues and where the company made two key [...]

• Taboola Launches Taboola High Impact, a New Brand Awareness Solution for Agencies and Brand Advertisers

  4 years ago News

  

  Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced the launch of Taboola High Impact, a new advertising solution developed for brand marketers and agencies to help drive brand [...]

• VDX.tv is TAG Certified Against Fraud for 2021

  4 years ago News

  

  VDX.tv, a global advertising technology company transforming the way brands connect with relevant audiences, has been awarded the Certified Against Fraud Seal by the Trustworthy Accountability Group (TAG) for 2021. This seal acknowledges VDX.tv’s compliance with TAG’s Certified Against Fraud [...]

• Adform’s ID Solution Successfully Increases Publisher Revenue

  4 years ago News

  

  Adform, the only global, independent and fully integrated advertising platform built for modern marketing, shares its latest identity successes with global publishers, following the recent privacy announcement from Google.   The introduction of Adform’s ID Solution is generating fantastic results, with early-adopter [...]

• Impact Joins Shopify Plus as One of Two Certified App Partners for Influencer and Affiliate Marketing

  4 years ago News

  

  Impact, the global leader in partnership automation, today announced it has been selected by Shopify Plus to be one of two inaugural Certified App Partners for influencer and affiliate marketing. With Impact’s Partnership Cloud, an integrated end-to-end solution for managing [...]

• Teads Boosts Senior Team with Two New Group Directors

  4 years ago News

  

  Teads, the global media platform, today announces the appointment Heather Unsinger and Ben Eason who both join as group director in the US. Unsinger will be responsible for overseeing the growth of Teads strategic CPG and Auto clients, whereas Eason [...]

• GumGum Launches New OTT Video Ad Unit - Unlocking Previously Unavailable Video Inventory Across Streaming Environments

  4 years ago News

  

  GumGum, a global technology and media company specialising in contextual intelligence, today announced their In-Video product, which is the first scalable overlay ad placement for streaming video environments.   As one of the largest advertising platforms in the world, GumGum is expanding [...]