PressBox Articles

• Tapad Partners with Gimbal

  5 years ago News

  

  Tapad, a global leader in digital identity resolution, announced their partnership with Gimbal, a leader of location-powered marketing and advertising solutions. Gimbal now leverages Tapad's global, privacy-safe digital cross-device solution, The Tapad Graph, to further enhance its footfall attribution solution, [...]

• OnAudience.com Introduces Mobile App Data Stream

  5 years ago News

  

  OnAudience.com has introduced Mobile App Data Stream: it delivers detailed and high-quality information about mobile users in order to reach them with tailored programmatic campaigns. What is mobile app data stream? 90% of consumer's mobile time is spent using applications, according to [...]

• Trade House Media Integrates with The Media Trust to Protect Publishers

  5 years ago News

  

  Trade House Media, the leading managed ad solution provider announce that they have partnered with The Media Trust to ensure a clean supply chain and to protect the valued users of their publisher clients. Trade House Media provides ad management as [...]

• Criteo Announces Financial Results for Q4 2019 and FY19

  5 years ago News

  Criteo S.A. (NASDAQ: CRTO), the global technology company powering the world's marketers with trusted and impactful advertising, today announced financial results for the fourth quarter and fiscal year ended December 31, 2019. Q4 2019 - Revenue decreased 3% year-over-year, or 2% at [...]

• Placements.io Provides Programmatic and Direct Sales Alignment for Skyscanner

  5 years ago News

  

  Placements.io, a leader in revenue and billing management for media companies, today announced new technology that empowers publishers to combine sales, operations and reporting for both programmatic and direct advertising in a single stream. Leading travel company Skyscanner is an [...]

• Broadsign and AdMobilize Partner to Provide AI to DOOH Networks

  5 years ago News

  

  AdMobilize, a world-leading audience intelligence company powering DOOH networks with real time, fully-anonymous AI, and Broadsign, a leading digital out-of-home (DOOH) marketing technology platform, today announced a partnership to provide DOOH networks with integrated audience measurement solutions. With this integration, [...]

• DoubleVerify Expands Brand Safety Solution

  5 years ago News

  

  Brand safety remains a top priority as global advertisers seek enhanced controls to protect their brand reputation online. With that in mind, DoubleVerify (DV) recently expanded its brand safety controls to allow for language and keyword targeting and avoidance in [...]

• FreeWheel Releases Video Marketplace Report

  5 years ago News

  

  FreeWheel, a Comcast company and one of the industry’s most complete advertising management solution, today launches its first Video Marketplace Report specifically for Europe, focusing on video advertising in Q3 2019. The paper shows a continued upward trend in premium [...]

• IAS Reveals Digital Ad Industry’s Top Priorities in APAC

  5 years ago News

  

  Measuring business outcomes, the rise of contextual targeting in a cookie-less world, harnessing the explosion in OTT/CTV dictate APAC marketers' agendas in 2020 according to a new report from Integral Ad Science (IAS), the global market leader in digital ad [...]

• Adverty Continues Expansion in the UK with Strategic Hires

  5 years ago News

  

  Adverty, a leading in-game platform for advertisers, agencies and content creators announces further expansion with the launch of the UK office. The move brings the Adverty platform to the UK and will deliver seamless advertising to connect brands and people [...]