PressBox Articles

• iq digital & Cedara Partner to Deliver a Greener Future in the German Media Industry 

  4 weeks ago News

  

  iq digital, a leading marketer for quality media in Germany, and Cedara, the Carbon Intelligence Platform, are excited to announce a strategic partnership to power environmental sustainability initiatives for both iq digital and its advertisers and publisher partners.  This collaboration will [...]

• Yahoo DSP Debuts New Partnerships at CES 2025

  1 month ago News

  

  Yahoo DSP has announced a host of new integrations with some of the world’s leading reporting, sustainability and supply-path segmentation partners, designed to help advertisers do more with their budgets.  Expanding supply intelligence partnerships: Developed in collaboration with leading partners Jounce, [...]

• Kevel & Vantage Partner to Transform Retail Media Management

  1 month ago News

  

  Kevel, the leading provider of API-based retail media ad serving technology, and Vantage, the Orchestration Layer for Retail Media™, have announced a partnership that allows retailers, marketplaces, and eCommerce platforms to more easily manage their advertising operations. The collaboration combines Kevel’s [...]

• Intent IQ Implements GDPR Compliance - Strengthening Commitment to Privacy & Security

  1 month ago News

  

  Intent IQ, a leading provider of identity resolution and marketing solutions, today (January 8th, 2025) announced its compliance with the General Data Protection Regulation (GDPR). This achievement underscores the company’s commitment to upholding the highest standards of data privacy and [...]

• ECN Partners with VIOOH to Expand Programmatic DOOH to Premium European Offices

  1 month ago News

  

  ECN, a world leading digital-out-of-home office media publisher, today (January 8th, 2025) announced a new partnership with VIOOH, a premium global digital out-of-home (DOOH) supply-side platform. This expands VIOOH's global footprint to premium office buildings across the UK, France, and [...]

• Zeno Media Partners with NumberEight to Enhance Mobile Apps

  1 month ago News

  

  Zeno Media, a leading provider of digital streaming services for audio content, announced a strategic partnership with NumberEight, the cutting-edge ID-less data platform. This collaboration will see NumberEight’s advanced on-device AI integrated into Zeno Media’s mobile apps, which serve millions of [...]

• Digital Envoy Introduces LocID, a Stable ID Designed to Restore Trust in Digital Advertising

  1 month ago News

  

  Digital Envoy, a pioneer of IP intelligence and high-quality, consent-based location data, announces the launch of LocID, a groundbreaking geospatial ID that overcomes the challenges of IP address geolocation volatility across digital advertising.  The impact of IP address volatility and the [...]

• Adform Appoints Jens Bargmann in new VP of Retail Media Role

  1 month ago News

  

  Adform, the most powerful and safe media buying platform built for game changers, today (7th January, 2025) announces the appointment of Jens Bargmann as Vice President of Retail Media. This marks a significant milestone for Adform, propelling it as a [...]

• POLITICO Partners with GeoEdge to Drive Efficiency in Reader-Centric Ad Operations

  1 month ago News

  

  GeoEdge, the leader in ad quality and security, has partnered with POLITICO, a global news and information service, to streamline the delivery of reader-centric advertising. The partnership supports POLITICO’s commitment to high standards in ad integrity, fostering a reliable environment [...]

• Starting the New Year with a CTV Game-Changer: DPG Media x Brand Metrics

  1 month ago News

  

  DPG Media and Brand Metrics are proud to announce the launch of a breakthrough in the measurement of CTV advertising for DPG Media’s leading streaming platform, VTM GO. The new solution allows advertisers on VTM GO to measure the brand lift [...]