PressBox Articles

• Sojern Reveals First Of Its Kind ‘State of Destination Marketing 2024 Report’

  1 year ago News

  

  Sojern, the leading digital marketing platform built for travel, is excited to announce the launch of the “State of Destination Marketing 2024” report for destination marketing organisations (DMOs). This first-of-its-kind report, produced through a partnership between Sojern and Digital Tourism [...]

• Illuma Appoints Former Oracle Executive Ryan McBride to Lead Strategy & Business Development

  1 year ago News

  

  Illuma, the artificial intelligence company at the forefront of contextual-AI, has appointed Ryan McBride to lead global strategy and business development from the United States. Ryan formerly led business development at Grapeshot and went on to be VP of product strategy [...]

• SmartFrame Technologies Appoints Andrea Mason as Global Advertising Sales Director

  1 year ago News

  

  SmartFrame Technologies, a UK-based technology provider specialising in image streaming, is pleased to announce the appointment of Andrea Mason as its new global advertising sales director. Mason joins with extensive experience in developing advertising strategy and client relationships in the media [...]

• Equativ Bolsters Strategic Advisory Board, Appointing Former PHD CEO Catherine Sullivan

  1 year ago News

  

  Equativ, the leading global independent ad platform, has today (November 16th, 2023) announced the appointment of Catherine Sullivan — formerly CEO at PHD US — to its Strategic Advisory Board: a diverse assembly of media, advertising, and technology experts that will [...]

• InMobi Launches InMobi Choice CMP to Enhance Frictionless Consent Management for Publishers

  1 year ago News

  

  Today, November 16th, 2023, InMobi, a leading provider of content monetisation and marketing technologies that help businesses fuel growth, has launched the InMobi Choice Consent Management Platform (InMobi CMP), a self-service solution designed to help publishers seamlessly align with the rapidly [...]

• Blis Announces SBTi’s Approval for its Near-Term Target for Carbon Reduction

  1 year ago News

  

  Blis, the omnichannel advertising platform, today (November 16th, 2023) announced that its near-term target for carbon reduction has been validated by the Science Based Targets initiative (SBTi). This UN-backed global body enables businesses to set emissions reduction targets that align [...]

• DoubleVerify Announces Strategic Hires to Accelerate EMEA Growth

  1 year ago News

  

  DoubleVerify, a leading software platform for digital media measurement, data, and analytics, announces significant expansion across EMEA, including new senior hires in the region. Lisa Mahfud, Daniele Maccarrona, and Kenny Spangberg will spearhead growth for DV, each taking on the [...]

• Seedtag Strengthens its Leadership Team with New CFO & SVP of Strategy

  1 year ago News

  

  Seedtag, the leading contextual advertising company, has announced two key appointments to its leadership team, Eric Lebeau as chief financial officer (CFO) and Nick Timms as senior vice president (SVP) of strategy. Timms will be based out of Seedtag’s London [...]

• Vevo Partners with Publica by IAS to power global CTV ad serving

  1 year ago News

  

  Publica by IAS, a leading Connected TV (CTV) ad server owned by Integral Ad Science, has formally announced its new global partnership with Vevo, the world's leading music video network. This collaboration enables Vevo to improve their advertisers’ targeting capabilities, [...]

• Adelaide Launches Dynamic Certification Programme to Help Media Professionals Navigate the Nuances of Attention Metrics

  1 year ago News

  

  Adelaide, the leader in attention-based media quality measurement, has announced the launch of AU University, a free certification programme designed to expand the knowledge of media professionals in the field of attention metrics.  The self-guided online curriculum is curated for both [...]