PressBox Articles
IAB Europe Releases Pan-European Definitions & Guide to Retail Media
IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, today (September 6th, 2023) released the first pan-European definitions for Retail Media in a new comprehensive 101 Guide to Retail Media. This groundbreaking initiative created by IAB [...]
First-id Delighted to Attend this Year's DMEXCO
First-id, a cross-publisher first-party identification solution, compliant with cookieless environments, is thrilled to attend DMEXCO on 20th and 21st of September at Kholn, in Germany. As a privacy-first solution, First-id identifies itself as a powerful and interoperable pure player, able to [...]
IMPACT+ Expands Senior Leadership Team with New Chief Marketing Officer
IMPACT+, the pioneer in measuring the carbon footprint of digital advertising campaigns, has recently appointed James Jones as chief marketing officer, to help advance education and understanding of sustainability practices in advertising. Working closely with the company’s co-founders, Jones will build [...]
impact.com Announces Growth in the Second Quarter
impact.com, the world’s leading partnership management platform, announced today (August 31st, 2023) the company’s growth in the second quarter fueled by global client growth and the launch of its new industry-leading, fully integrated influencer marketing platform, reinforcing its position as [...]
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