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Regulation GDPR

  • Collaborate or Die: Q&A with Dan de Sybel, Infectious Media

    News

    Will the upcoming GDPR regulations end up making the Google/Facebook duopoly even more dominant in the digital media world – and what can smaller players do? Dan de Sybel, CTO, Infectious Media, thinks that with the challenges of GDPR close [...]

  • An Era When a Mutual Value Exchange is Standard: Q&A with Janette Higginson, Postr

    News

    It's official. The world is mobile. So, are we getting to a stage where mobile isn't classed as a separate conversation from digital advertising in general? Mobile programmatic is still in maturity phase; but it's developing at speed and topics [...]

  • APAC Marketers Must Act As GDPR Impact Spans Wide

    News

    Asia-Pacific businesses that assume they need not worry about the upcoming European Union's data privacy laws should think again, as they may need to ensure compliance even if they do not physically operate in the region. Slated to take effect [...]

  • The GDPR: Hype or Hyperbole?

    News

    25 May, 2018 – put it in the diary. On this fateful day, the General Data Protection Regulation (GDPR) will come into full force. ExchangeWire breaks it down for those still in the dark. It’s hardly surprising that the mere mention [...]

  • Only 3% of Data Professionals Understand Implications of the GDPR

    News

    ExchangeWire Research reveals a universal lack of understanding about the complexities of the upcoming GDPR, pointing to a fundamental lack of preparation and severe risk of non-compliance. Insurance, finance and banking sector appear to be ahead of the curve; retailers [...]

  • New Tech on the Blockchain

    News

    The industry is crying out for a solution that allows the digital advertising supply chain to coordinate in a scalable, trustworthy, and secure way – and blockchain could be the answer. ‘Blockchain’ is the buzzword of the moment in the [...]

  • Has the Industry Cried Wolf on the Single Customer View?

    News

    If marketers could equate the single customer view to a number, it would be 42: the answer to life, the universe, and everything, writes Lindsay McEwan (pictured below), VP and managing director, EMEA at Tealium, exclusively for ExchangeWire. Since the [...]

  • Why the GDPR Can’t Come Soon Enough for Marketers

    News

    GDPR – an abbreviation that, depending on the marketer, gets hearts racing or eyes rolling when heard. This is because marketers generally fall into two camps, those who fear GDPR will destroy their way of life (hence the quickened heartbeat) [...]

  • Preparing Your Data for GDPR: Q&A with Jennifer Roubaud, VP UK/Ireland, Dataiku

    News

    Tick - tock... Time is running out to get ready for the GDPR. The regulations are going to affect all companies, whether they store customer data or not. In this Q&A with ExchangeWire, Jennifer Roubaud (pictured below), VP UK/Ireland, Dataiku, [...]

  • The GDPR Will Drain the Ad Tech Cookie Pool

    News

    While the EU’s General Data Protection Regulation (GDPR) and its 'baby sister', the ePrivacy Regulation, may be full of ambiguous, legal jargon, one thing is clear: if you collect data from EU citizens, then your world is going to look [...]

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