Conference Video

• Equativ at Cannes Lions - Publishers 2.0

  

  Following their recent ExchangeWire Research project, The Rise of the Independents, Equativ (formerly Smart) hosted a panel discussion in Cannes, looking at the best strategies and technology for publishers to navigate the walled-garden world.  Vocento's Maylis Chevalier, Dexerto's Sophie Toth, and M Publicité's [...]

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• Highlights from 10 Years of ATS London

  

  Next week would have marked the annual biggest week in ad tech; kicking off with a trip to the BFI Southbank, for ATS London; a day packed full of insightful content from our industry's greatest, before going by plane, train, [...]

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• A Gift from ExchangeWire: The Wires 2020 Blooper Reel

  

  This year, for reasons which remain obvious, ExchangeWire were sadly unable to hold live awards ceremonies for The Wires APAC and The Wires Global. Instead, the team worked with the esteemed judging panels across both awards programmes, as well as all [...]

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• Using Programmatic to Maximise Mobile Revenue

  

  At ATS Berlin in November 2018, ExchangeWire CEO, Ciaran O'Kane was joined by industry experts to discuss the role of programmatic in maximising revenue for mobile publishers. Panellists: – Andrew Buckman, EMEA MD, Sublime – Stephen Lee, Head of Business Development, DECA Games – Alisa Bazyk, Technical Monetisation [...]

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