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The Impact of Programmatic on Emerging Channels
At ExchangeWire Live NYC in March, Lindsay Rowntree, Head of Content, ExchangeWire chaired a discussion between Jon Mansell, VP, Marketplace [...]
A Futures Exchange for Digital Advertising: Q&A with Lou Severine & Richard Bush, NYIAX
In a special episode of TraderTalk TV, coming from New York City, ExchangeWire CEO Ciaran O'Kane speaks with Lou Severine, [...]
OpenX's Caleb Sotelo on Bringing Back Control & Visibility to Publishers
At ExchangeWire Live NYC on 22 March, Caleb Sotelo, director of labs and staff engineer at OpenX, took to the [...]
GroupM NA CEO Brian Lesser Discusses the Evolving Media Agency Model
In a special edition of TraderTalk TV, ExchangeWire's CEO, Ciaran O'Kane interviews Brian Lesser, CEO North America of GroupM. Lesser [...]
Horizon Media's Trevor Mengel Discusses Agency Models & the Future of TV Buying
In this special edition of TraderTalk TV, coming from New York, ExchangeWire CEO Ciaran O'Kane talks to Trevor Mengel, director, [...]
Cadreon's Erica Schmidt Discusses the Evolution of the Agency Model
In this special edition of TraderTalk TV, coming from New York, ExchangeWire CEO Ciaran O'Kane talks to Erica Schmidt, managing [...]
ATS NYC 2016 - Is Programmatic Video Going to Change the Media Buying Landscape?
At ATS New York on 3 November 2016 Matt Prohaska, CEO, Prohaska Consulting moderated a panel discussion about whether programmatic [...]
ATS NYC 2016 - The Rise of The Data-driven Publisher
At ATS New York on 3 November, ExchangeWire's CEO, Ciaran O'Kane moderated a panel discussion on the topic of the [...]
ATS NYC 2016 - Can the Combination of Creative and Programmatic Yield Better Results for Marketers?
At ATS New York on 3 November, ExchangeWire's head of content, Lindsay Rowntree moderated a discussion between Julian Baring, general [...]
ATS NYC 2016 - Making Upper Funnel Metrics Work With Programmatic
At ATS New York on 3 November, ExchangeWire’s CEO, Ciaran O’Kane moderated a panel between Dom Joseph, co-founder and CEO, [...]
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