Alex Depledge on Building a Brand Through CTV Advertising
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on 27th Apr 2023 inAlex Depledge, founder and CEO at Resi, joins ExchangeWire CEO Rachel Smith to discuss the value of using CTV for brand building.
In this discussion, Alex outlines:
• Resi's position as a brand-led business
• why TV still holds value to brand building
• Resi's partnership with ITVX, and the challenges that come with CTV advertising
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