Beeler.Tech’s Rob Beeler on Publishers in a Post-Cookie World
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on 22nd May 2023 inRob Beeler, founder & CEO of Beeler.Tech, joins ExchangeWire's head of content John Still to discuss how publishers are adapting to the deprecation of cookies, the relationship between brands and publishers, and what's in store for ATS London 2023.
During this Voxpop, Rob and John consider:
- How publishers are being impacted by the deprecation of third-party cookies.
- How publishers can ensure the quality and accuracy of data they use on their platforms.
- How user privacy can be balanced with effective targeting in digital advertising.
- How the ad tech landscape could evolve in the next 5-10 years.
Hear more from Rob at this year's ATS London, taking place on the 13th & 14th June at Central Hall, Westminster. Final tickets available now.
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