iion Welcomes Adam Peck as Head of Advertiser Sales, UK
by on 22nd Oct 2024 in News
iion, a global leader in attention-centric game advertising solutions, announced the appointment of Adam Peck as its new head of advertiser sales for the UK. With over 13 years of experience in ad tech and a strong focus on programmatic ad platforms, Adam has earned a reputation for driving sales growth and building strategic brand partnerships.
Peck joins iion from his roles at Sharethrough, TubeMogul, and Adobe, where he was driving the adoption of programmatic solutions across EMEA. His deep understanding of the ad tech landscape, coupled with his expertise in managing agency partnerships and delivering innovative results, will be key to expanding iion’s footprint in the UK market.
Hailing from the Fine City of Norwich, Adam brings not only his extensive industry experience but also his passion as an avid singer/songwriter. His unique blend of creativity and strategic sales skills will help amplify iion’s story of attention-centric game advertising solutions as the company continues to strengthen its sales team.
"Adam is a standout talent in ad tech, and it's going to be exciting to watch him bring best-in-class gaming activations to UK agencies and brands. His insights, network, and impressive track record are exactly what we need to strengthen our footprint in the UK. I'm very excited to see the fresh ideas and vibrant energy he's set to bring to iion and our UK partners." - Yun Yip, CCO at iion.
For more information about iion’s game advertising solutions, visit www.iion.io
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