In today’s Digest, we discuss Stagwell acquiring Freestar to expand further into the supply side of ad tech, Anthropic filing for an IPO and revealing rapid revenue growth alongside heavy losses, and Instacart reportedly exploring a sale, with DoorDash and [...]
Participation beats impressions. Fandom beats frequency. Intent beats awareness. Ashley Bolt of Arena Media UK argues that marketing’s biggest winners will be the ones who planned by those rules… On 27 [...]
In today’s ExchangeWire news digest: Anthropic teams up with Hg to launch a European AI consultancy, DeepSeek raises $15bn as it tries to close the gap with US AI rivals, and WPP’s chief AI officer says shopping bots could reshape [...]
Watch exclusive interviews with industry leaders discussing the latest trends and insights
In this episode of A Coffee With... Felicia Asiedu, marketing director, Europe [...]
In this episode of A Coffee With... Si Goodall, founder of The [...]
Corporate investment strategies are shifting. Instead of direct acquisitions, many large platforms, [...]
The open internet is feeling the impact of declining referrals and shifting [...]
Advertising compliance is moving beyond a legal exercise to become a strategic [...]
