by John Still on 14th Aug 2024 in TRADERTALK

In this episode of TraderTalk TV, Alex Powell, Co-Founder and CEO of Pixels, joins ExchangeWire's Lindsay Rowntree to discuss vertical video and the "TikTok-ification" of the open web.

Powell details:

• The evolution of video advertising and short-form video content
• Video engagement on the open web versus walled gardens
• Benefits of vertical video content for marketers and publishers

Pixels

Pixels is a leading digital video advertising innovator, specialising in delivering premium vertical video content outside of social media platforms. Their industry-first vRoll™ Network revolutionises advertising by offering short-form vertical vid...

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